Hello, my name is

LOUIS ENG

Digital content professional | automotive marketer

ABOUT

Hi there - thanks for viewing my website! 👋

My name is Louis and I’m a Digital Content Lead at Mazda Canada who’s passionate about building exceptional digital experiences since 2017. In terms of my professional experience, my background is like a mixed salad. The base is my Bachelor’s Degree in Communications & Business from the University of Waterloo, the toppings are my learnings from my roles in Project & Product Management, Digital Marketing, Content Production, Strategy & Innovation and Corporate Finance. And the dressing? The dressing is my creative mindset and software proficiencies that enable me to work with cross-functional teams to deliver solutions that add business value.

Beyond my professional career, my passion for digital content & storytelling seamlessly extends into my personal life, where I operate as a multi-talented Freelance Content Producer. Since beginning my freelance journey in 2020, I have developed a proven track record of working with professional NBA athletes, Fortune 500 organizations, sports & entertainment agencies, local businesses and more.

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INDUSTRY EXPERIENCES:

**WORK EXPERIENCE**

**Digital Content Marketing Lead | Mazda Canada Inc.**
*Feb 2023 - Present*
**Product Owner | CIBC Digital**
*May 2021 - Feb 2023*
**Senior Project Management Analyst | CIBC Finance Technology**
*Sep 2019 - May 2021*
**Strategy Analyst | CIBC Digital**
*Jan 2019 - Apr 2019*
**Product Analyst | CIBC Digital**
*May 2018 - Aug 2018*
**Marketing Analyst | CIBC Digital**
*Sep 2017 - Dec 2017*
**Project Management Analyst | CIBC Commercial Banking**
*Jan 2017 - Apr 2017*

**FEATURED PROJECTS**

Explore a showcase of my expertise and the diverse contributions I’ve made to numerous professional projects.

VIEW BUSINESS PORTFOLIO

**AWARDS & RECOGNITIONS**

**Exceptional Student Award**
CIBC Technology Co-Op Program
**First Place**
CIBC LiveLabs Innovation Week Case Competition
**First Place**
CIBC Technology Co-Op Program Student Thought Forum Case Competition
**Q2 Quarterly Achiever Award**
CIBC Corporate Centre Technology PMO (Project: CDIC BILL C-74)
**Invited Speaker**
CIBC Executive Fireside Discussion with President & CEO, Victor Dodig
**Invited Speaker**
CIBC Executive Fireside Discussion with EVP & CIO, Dave Revell

**CONTENT PRODUCTION**

Beyond my professional marketing career, I'm also a multi-talented content producer with a proven track record of delivering digital content solutions. Since 2020, I've been providing photography, videography, graphic design, and printing services in the Greater Toronto Area.

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INTERESTED IN WORKING TOGETHER?
Feel free to reach out using the form below, and I will respond to you promptly.

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